$ whoami
Your vision, built. Agent-native, enterprise-grade, and handed off clean.
I'm Will Mitchell. Founders bring me a vision and I build it into a production app: AI and agent-native from the first commit, architected to scale, documented so your team owns it without me. A 10x developer and a founder who's done it for himself, in a box.
01 / problem
You have the vision and the budget. What you can't find is someone who can actually build it.
Agencies quote you two quarters and a maintenance contract. AI advisors hand you strategy and leave the hard part to your stretched-thin team. Full-time AI-native engineers who've shipped real products are unhirable right now. You don't need more opinions in the room. You need the thing built.
02 / operator
Who you're working with.
22 years building products. 80+ shipped. Millions in revenue. Featured in Forbes, Entrepreneur, Business Insider, and Inc. for the businesses I've built and the founders I've helped.
I started building software in 2004 and never stopped. Today I run StartupBros (50K+ entrepreneurs), House of Vibe (AI builder community), and PRBot (AI-powered PR for startups). I embed with a small number of funded teams as a fractional AI co-founder.
03 / products
What I'm building.
Real businesses, shipped products. All three run in production on the same agent-native architecture I'll build for you.
04 / engagements
How we work together.
Two ways in. Founding rates while I onboard the first batch of teams.
Kickstart
AI audit, workflow gaps, quick wins shipped
- AI readiness audit of your current stack
- Identify highest-ROI automation opportunities
- Ship 2-3 quick wins during the engagement
- Prioritized roadmap for AI integration
- Transition plan to Fractional if you want to continue
You want to see what AI can do for your business before committing to a longer engagement.
Fractional
Embed with your team. Product strategy + AI implementation.
- Product strategy and AI architecture
- Production code in your repo from week one
- Direct Slack/async access
- Weekly strategy syncs
- Handoff-ready: documentation and patterns your team owns outright
- Hiring guidance for AI/engineering roles
You need an AI-native technical co-founder but aren't ready for a full-time hire.
05 / capabilities
What I bring to the table.
Zero to Production
I've taken products zero-to-one 80+ times across 22 years. I know what to build, what to cut, and what breaks at scale before it breaks.
Agent-Native Architecture
Not AI bolted onto a CRUD app. Systems where agents are first-class citizens: tools, memory, evals, guardrails. The same architecture running my own companies in production today.
Clean Handoff
Typed, tested, documented code any competent team can own. I build myself out of the job instead of billing to stay in it.
06 / operating principles
This isn't consulting.
How I run engagements. The terms are short on purpose.
- 01The deliverable is a product, not a relationship. I architect for handoff from day one.
- 02Month to month after the minimum. The work earns the next month or we stop, no kill fees.
- 03Shipping starts week one. Production code in your repo, not a discovery phase.
07 / fit check
Is this for you?
Deploy if
Your vision is bigger than your engineering capacity
You know what you want to exist. You need someone who can architect and ship it at the pace you think.
You have revenue and budget
Your business generates enough revenue to invest in speed. This isn't for bootstrapped side projects.
You can move fast
I ship code and make decisions. If you need committee approval for every change, we're not a fit.
You want an operator, not a consultant
I build alongside you, not from a slide deck. Expect code commits, not PowerPoints.
Abort if
- Early-stage founders without product-market fit
- Companies that want a traditional consulting engagement
- Anyone looking for generic "AI strategy" without implementation
- You want a body in meetings, not a builder in the codebase
$ ./book
Let's talk.
30 minutes. No deck. We figure out if this is a fit, or it isn't.